Union Minister Ashwini Vaishnaw has taken a strong stance in support of PM Modi’s Swadeshi vision by announcing his personal transition to Zoho—a fully indigenous, homegrown software platform for documents, spreadsheets, and presentations. In a recent post on X (formerly Twitter), Vaishnaw urged citizens and organizations alike to embrace Indian-developed products and services to promote self-reliance and enhance India’s global technology footprint.
Zoho’s CEO Sridhar Vembu warmly welcomed the move, calling it a major morale boost for the engineering teams who have spent over two decades developing the diverse product suite. Vembu promised continued innovation and commitment to making India proud through Swadeshi technology.
Check out the post shared on X:
Thank you Sir, this is a huge morale boost for our engineers who have worked hard for over two decades to build our product suite.
— Sridhar Vembu (@svembu) September 22, 2025
We will make you proud and make our nation proud. Jai Hind 🙏 https://t.co/QyeqBWworu
Geopolitical Urgency Reinforces Make in India and Swadeshi Initiatives
This move gains further significance amid intensifying global geopolitical tensions affecting supply chains and economic security. Rising protectionism and economic nationalism among major players like the US and Europe have accelerated the push for reshoring and domestic capacity building. India’s Atmanirbhar Bharat initiative seeks to reduce import dependencies, especially in critical areas like electronics, defense, pharmaceuticals, and software.
Alongside geopolitical uncertainties from Middle East conflicts and fluctuating global alliances, India has seen trade realignments favoring “friendshoring” and localization—trends that make indigenous technology platforms like Zoho increasingly strategic for digital governance, economic resilience, and national security.
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Zoho Corporation: India’s Leading Homegrown Enterprise Software Pioneer
Founded in 1996, Zoho has steadily evolved into a global SaaS powerhouse, offering over 45 integrated applications that span CRM, finance, HR, collaboration, analytics, IT management, marketing, and operations. Its flagship product suite, Zoho One, bundles these tools into a unified platform highly popular with small and medium businesses (SMBs) and scalable for larger enterprises.
With a strong focus on affordability, customizability, and scalability, Zoho appeals to a diverse user base globally, combining productivity, data privacy, and seamless integration. It holds an 8.4% share of the global CRM market and serves over 250,000 businesses worldwide.
Financials and Growth Trajectory
Zoho’s consolidated revenues surged 27% to US$1.4 billion (₹11,552 crore approx.) in 2024, up from $1.1 billion in 2023. Indian revenues alone totaled ₹8,703 crore in FY23, growing nearly 30% year-on-year. Zoho’s net profit rose modestly to ₹2,836 crore despite significant expansion costs—the latter driven by nearly 50% increased employee benefits expenses and a sharp rise in marketing expenditures.
Investments in R&D, cloud hosting, and global expansion have positioned Zoho for sustained leadership in enterprise software, especially within India’s digital economy and expanding SMB sector. Its AI-powered Zoho Zia assistant and omnichannel customer support continue to enhance client value and retention.
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The endorsement of Zoho by Ashwini Vaishnaw aligns with India’s urgent need to champion homegrown digital platforms amid shifting geopolitics and the drive for economic sovereignty. As Zoho scales rapidly, it represents more than technology—it embodies the new ethos of ‘Made in India’ innovation and global competitiveness
