Popular Indian YouTuber and content creator Dhruv Rathee has made a notable entry into the tech ecosystem with the launch of AI Fiesta, an AI subscription platform that amassed over $3 million in annual recurring revenue (ARR) within just 36 hours. This rapid growth marks it as one of the fastest scaling AI startups globally.
AI Fiesta offers users bundled access to six leading AI models—including ChatGPT-5 Plus, Gemini 2.5 Pro, Claude 4 Sonnet, Grok 4, Perplexity Sonar Pro, and DeepSeek—within a single interface at an affordable price point of ₹999 per month (₹833 with annual billing). This pricing provides significant savings compared to subscribing to each AI separately, potentially saving users more than ₹70,000 annually.
Dhruv Rathee made this announcment on X:
Features That Set AI Fiesta Apart
The platform’s design emphasizes ease of use and versatility. Users can compare responses side-by-side, follow up selectively with individual models, and benefit from features like prompt enhancement, project-based prompts, multilingual transcription, and image generation.
AI Fiesta launched with UPI payment integration, making it accessible across India’s vast digital population without the need for international credit cards. In its early days, the startup recorded more than 100,000 downloads on Google Play Store and gained 20,000 paid subscribers within three days.
Dhruv Rathee and co-founders Mohammad Hasan and Divyanshu Damani state their mission as democratizing AI—making powerful AI tools broadly affordable and accessible. The team plans to introduce web and iOS versions, enhanced token systems for heavy users, and regional language support soon.
ChatGPT Go Launches in India One Day After AI Fiesta
Just one day after AI Fiesta’s launch, OpenAI introduced ChatGPT Go, a new low-cost subscription plan exclusively for India, priced at ₹399 per month. ChatGPT Go offers 10 times the message limits, enhanced image generation, file upload capabilities, and longer memory for personalized responses—all powered by OpenAI’s latest GPT-5 model.
The India-focused launch includes seamless payment options like UPI and is available across web, mobile, and desktop platforms. OpenAI CEO Sam Altman acknowledged India as ChatGPT’s second-largest global market, emphasizing plans to deepen its local presence through affordable offerings.
Check out: “ChatGPT-5 Can Build an Entire Startup,” Says Sam Altman on Nikhil Kamath Podcast
The Competitive Landscape and User Considerations
While AI Fiesta provides access to multiple AI engines simultaneously, its token system requires careful management, especially for heavy users who might reach the monthly token cap faster than expected. Critics note the difference versus standalone subscriptions like ChatGPT Plus, where token limits are dedicated to a single powerful model.
Nonetheless, AI Fiesta’s vast digital reach and creator-led distribution model give it a unique advantage in mainstreaming AI adoption in India. The platform aims to balance affordability with multi-model flexibility to serve students, developers, creators, and business users alike.
Conclusion
Dhruv Rathee’s AI Fiesta and OpenAI’s ChatGPT Go launch back-to-back signal India’s rapidly evolving AI market—marked by rising demand for accessible, affordable, and powerful AI tools. As these platforms expand their capabilities and user bases, Indian consumers stand to benefit from greater choice and innovation in their AI-powered digital experiences.
Check out: Sam Altman admits Chinese AI pushed OpenAI to release its own open-weight models
