Thursday, March 26, 2026

Jitin Bhatia & Sonu Sood-Led ‘Made in India’ Social Media App Explurger Onboards Over 18 Million Users Across 75 Countries

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Explurger is a pioneering travel-first social media platform founded by Jitin Bhatia, which is built to transform how people experience and share their journeys. Unlike typical social media platforms that focus on screen time and superficial updates, Explurger rewards genuine travel adventures, turning real-world experiences into interactive, AI-powered digital travelogues. Users check into new cities, share bucket-list destinations, and document meaningful road trips, all while earning rewards and connecting authentically with fellow explorers.

The Mission

Explurger’s mission is to inspire users to step outside and embrace real adventures, aligning with founder Jitin Bhatia’s vision that social media should not just consume time but enrich life. Powered by cutting-edge AI and rooted in purpose, the platform has built a vibrant global community of over 18 million users across 75 countries in just three years. Its rapid growth reflects a world increasingly drawn to authenticity, community, and meaningful digital experiences amid the noise of mainstream social media.

Founders and Leadership At Explurger

Jitin Bhatia, the driving force behind Explurger, combines over two decades of experience in software development, private equity, and business leadership. His career evolved from software project management to handling mergers and acquisitions across countries, before he channeled his passion for travel into creating Explurger. Bhatia’s diverse background in technology and marketing enables him to lead a travel-tech startup poised for global expansion, with a deep focus on AI and user-centric design.

Product and Unique Features: Explurger stands out in the crowded social media landscape by redefining what meaningful sharing looks like. The platform focuses exclusively on travel experiences, with features like AI-powered Travelogue, Pin Message, Bucket List, and Explore Your City — all designed to inspire users to step out, discover new places, and document their journeys effortlessly.


The platform’s success story isn’t just about users — it’s about brands rediscovering authentic engagement. From Rapido, EaseMyTrip, Cleartrip, CarDekho, and Outlook Traveller, to tourism boards like Thailand Tourism and Nagaland Tourism, Explurger has become a go-to destination for meaningful collaborations. Global giants such as KTM, Digitek, ITC Hotels, Royal Enfield, Mahindra Auto & Woodland have all partnered with Explurger to tell real stories of travel and exploration.“We didn’t want to build another ad space,” says Jitin. “We wanted to create a space where brands could be part of real journeys.”


The Bigger Picture
Built entirely in India and crafted for global reach, Explurger embodies स्वदेशी innovation with worldwide ambitions. It answers Prime Minister Modi’s call for a self-reliant digital India, showcasing how Indian technology companies can innovate, inspire, and compete on a global stage. Explurger is more than an app—it’s a movement encouraging people to “Get Out, Get Social,” turning travel into a shared social journey that bridges digital interaction and physical exploration.

Read this: Why Did Nepal Government Ban 26 Social Media Apps? Check Out

Hardik Goyal
Hardik Goyalhttps://news.startupro.in
Hardik Goyal is the founder editor of Startupro News, India's dedicated startup and business news platform. He covers startup funding, IPOs, founder stories, and the Indian tech ecosystem. With a passion for entrepreneurship and a deep understanding of India's startup landscape, Hardik brings daily insights to founders, investors, and startup enthusiasts across India and beyond. Connect with him on LinkedIn and Twitter/X.

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